by Cathy Wassell | Mar 18, 2018 | content marketing, linkedin, marketing strategy, social media
Unless your business is seriously Business to Business (B2B) you might not think of using LinkedIn as a social media platform. Even if you do, you may have a business page on there which you dutifully post to. But what if I told you that using your personal profile on...
by Cathy Wassell | Mar 11, 2018 | Facebook advertising, social media management
So you have a Facebook page for your business and you’re really struggling to get anyone to see your posts. You have 500 followers, so why do only 20 people sometimes see your posts?! You’re far from alone. Facebook algorithm changes (the way the Facebook feed works...
by Cathy Wassell | Mar 4, 2018 | branding, small business, social media, social media management
But my business is already on brand Is your business always on brand? Establishing your brand seems simple. Just tick off your checklist of marketing tasks, right? Designed a logo Check Picked corporate colours Check Secured domain & social media names Check...
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