by Cathy Wassell | marketing strategy, social media, social media management, social media strategy
Why can’t you just post on social media? Why do you need a strategy? It’s only 240 characters and a nice picture, right? Well in many cases, yes that’s right. But if you check the analytics of those accounts you might find that the posts didn’t successfully engage...
by Cathy Wassell | content marketing, marketing, small business, social media, social media management
Are you planning your social media marketing for 2018? Would you like to learn from the key social media marketing patterns in 2017 and incorporate the key trends expected in 2018? Here we’ll take a look at what’s predicted for the coming year, and at Buffer’s...
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